quarta-feira, 30 de março de 2011

"The Blue Economy"





Some people seem to exist solely to make other people feel lazy.

Gunter Pauli's numerous activities span business, culture, science, politics and the environment. He founded the "Zero Emissions Research and Initiatives" (ZERI) with the ambitious goal of developing new business models that operate without emissions or waste. From redesigning mining operations to investment banking, there is little that escapes Gunters scrutiny.

A self-proclaimed global nomad, he speaks seven languages and has lived in four continents. In between all of this moving around, he has managed to write 17 books and 36 children's fables connecting science and emotion.

One of his latest books "The Blue Economy" gives a stunning overview of business models that manage to generate social capital in a sustainable way and that are truly competitive. On the off-chance that you are a skeptic, Gunter has personally helped realize well over 50 demonstrations of these new approaches.

This presentation comes with only one warning: when Gunter finishes talking, you might just want to get up and start doing stuff.

Recorded on September 5th 2010 at the Zoo of Antwerp.
More information: www.tedxflanders.be

About TEDx
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized. (Subject to certain rules and regulations.)

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